Stay READy-

Campaign Concept

This campaign concept, Stay READy, is a campaign under The New York Public Library to close the illiteracy gap. May 5 is world reading day. On that day, the library will host an event to kick off this community-based reading program that involves readers and non-readers working together to close the literacy gap.

Role - UX/UI, Branding, 

Key Words: Inspirational, Fundamental, Powerful

Shillington 2020